BLACKOUT

BY SEZEN AHISKAL

“When I found myself freaking out at the tiger-like state of my hair reflecting through my hair dresser's mirror, I did not know that it was the obvious correlation staring me in the face with a ‘duh’ look in its eyes. It was the struggle in my friendships, in my career, in my inner conflicts, and, apparently, in the decision-making process of my terrible hair. It was the fact that I had made so many bad decisions because I had never truly stripped away all the clutter of everyday life to examine my true self and it was about time.”

Sezen Ahıskal

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Synopsis

She spent over a decade in digital marketing helping produce award-winning advertising campaigns for top global clients. So to find her, lying on her itchy living room carpet, still in pajamas at noon, is to know she’s in a slump. The reason? The very medium she’d devoted her career to.

Our world speeds by these days, with push notifications serving as another tedious responsibility to take care of. But for all the chat rooms and status updates, Ahıskal felt disconnected, depressed. When did connection become a chore? When did we stop truly listening to one another? Was it possible to get that connection back?

She sought the answer to these questions by conducting the 28-day media detox in her debut title BLACKOUT. For four weeks – with the exception of one notable “peek” – she avoided social media, cable television, continuous-scroll newsfeeds, and other maddening digital content. The insight she gained was invaluable.

BLACKOUT offers 12 actionable items for the reader to conduct her own media blackout experiment. Thoughtful explorations of the twenty-first century media landscape – told from a refreshing global perspective – help the reader understand what she is up against.

BLACKOUT draws on concepts like minimalism and author’s own professional background in advertising to show us how to hit the reset button for a healthy, mindful relationship with the media we consume. Part self-help, part memoir, this debut title will appeal to young professional women already seeking out “the Zen” in their daily lives.

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BLACKOUT is now available at your favourite store.

This book has a feeling I haven’t come across in a while. It is brave.
It is honest. It has a strong female voice that makes me believe
we can finally win this war within us
when it comes to finding who we really are.

İrem T.

Blackout is not only witty and relatable on so many levels,
it is also going the extra mile to really help its reader by
providing every answer to
your every question.

Tayfun A.

Start unfriending and unfollowing people! With this book,
you will take your minimalism and create something bigger
out of it while the author literally
holds your hand throughout the journey.

Ezgi G.

Meet Sezen

Born in 1988 in a shiny little southern town in Turkey, Sezen Ahıskal completed two undergraduate programs in Advertising and Journalism. After serving in both industries for over ten years under various titles, she exchanged her successful professional career for her everlasting love of writing. Today she lives in Istanbul with her husband and her e-reader, working as a full-time writer and a bathroom jazz singer.

BantMag Blackout Interview

Sezen Ahıskal, the author of the Blackout, discussing the details of media minimalism with BantMag magazine.

The Online Pressure on Relations

Wasn't it nicer back when we didn't have too many online tools at our disposal? I agree with Mary. For Sure.

What To Expect From Your Media Detox?

Say you've read the BLACKOUT and now you're feeling a bit intrigued to perform your very own media detox for 28 whole days. What are you going to do next?

People Ask This to Me Every Day

Every time I mention my book, BLACKOUT, people come with only one question and it is a quite important one.

Well, Hello World!

This is Sezen and I am writing you from a wonderful place where my dreams have come true.

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